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OUR STORY

Not Made to Fit In: The Story of Toxic NYC

Toxic NYC is an independent streetwear brand inspired by the raw energy, creativity and individuality of New York City. It was created for people who would rather express themselves than fit someone else’s definition of style.

Founded in 2023 by Tom Crissy Mor

Toxic NYC was founded in 2023 by Tom Crissy Mor with a simple idea: fashion should reflect who you are, not tell you who to be.

The brand started from a passion for street culture, independent design and the belief that clothing can carry a message beyond a logo. At a time when so much fashion felt repetitive, the goal was to build a label with its own identity.

What began as an idea grew, step by step, into an independent streetwear label. There was no big fashion house or established name behind it, only a clear vision and the drive to turn it into something real.

Tom Crissy Mor, founder of Toxic NYC, standing next to a clothing rack of Toxic NYC oversized graphic tees
Toxic NYC streetwear statement graphic

Why the Name "Toxic"?

The word “toxic” usually carries a negative meaning. We chose to see it differently.

Being different can make people uncomfortable. Thinking independently, breaking expectations or refusing to follow the crowd can make you stand out for all the “wrong” reasons. We believe being different is worth embracing, and Toxic NYC turns that label into a statement of individuality.

#ToxicOrdinary: because every person is unique.

The Culture Behind the Clothes

Our inspiration comes from the culture that shaped streetwear: hip-hop, skateboarding, graffiti, music, football, art, and the everyday people who bring their own identity to the streets. New York City stands for that creative freedom, with different neighborhoods, backgrounds and perspectives living side by side.

That spirit shapes every collection, from oversized graphic tees and baggy jeans to hoodies and everyday streetwear hats. We focus on oversized silhouettes, heavyweight fabrics and bold graphic designs that feel personal, comfortable and distinctive.

We don’t believe great style needs a luxury price tag or anyone else’s approval.

More Than a Clothing Brand

Streetwear has always been about more than what you wear. It’s the friends you grew up with, the music you listen to, the places that shaped you and the people you call family.

It’s about having your own taste and feeling comfortable being yourself. We’re not here to tell you how to dress. We’re here to give you another way to express who you already are.

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Still Building. Still Independent.

Toxic NYC keeps growing, experimenting and developing new ideas while staying connected to the values it started with. We’re an independent brand, and we’re proud of it.

Every new collection, released as a limited edition drop, is a chance to challenge the ordinary and connect with people who share our mindset. We’re building something we believe in, one piece at a time.

Tom Crissy Mor | Founder

Be Different. Stay Toxic.

Explore the latest Toxic NYC streetwear drops.

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